{"id":16887,"date":"2021-11-11T11:00:25","date_gmt":"2021-11-11T11:00:25","guid":{"rendered":"https:\/\/www.improvemysearchranking.com\/?p=16887"},"modified":"2021-12-08T12:36:08","modified_gmt":"2021-12-08T12:36:08","slug":"google-page-experience-update","status":"publish","type":"post","link":"https:\/\/www.improvemysearchranking.com\/google-page-experience-update\/","title":{"rendered":"Google Page Experience Algorithm Update is Coming to Desktop in 2022"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">In 2021, Google updated its search ranking algorithm with Google Page Experience. Google defines page experience as, <\/span><i><span style=\"font-weight: 400;\">\u201ca set of signals that measure how users perceive the experience of interacting with a web page beyond the pure information value.\u201d<\/span><\/i><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">The big ranking signals for the page experience include:\u00a0<\/span><!--more--><\/p>\n<ol>\n<li style=\"font-weight: 400;\"><b>LCP or Largest Contentful Paint<\/b><span style=\"font-weight: 400;\">. LCP refers to the time it takes for the main content on the page to load. Google recommends that LCP should be less than 2.5 seconds.<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>FID or First Input Delay<\/b><span style=\"font-weight: 400;\">. FID refers to the time it takes for the page to become interactive. Google recommends that FID should be less than 100 milliseconds.<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>CLS or Cumulative Layout Shift<\/b><span style=\"font-weight: 400;\">. CLS refers to the unexpected layout shift of visual content on the page. Google recommends that it should be less than 0.1<\/span><\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Google\u2019s Page Experience algorithm rolled out to mobile searches in 2021. Now, Google has announced that the same ranking signals will be applied to desktop search results from early 2022.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Google also announced that the update for desktop results would be built on the same algorithm that came on mobile search earlier this year.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><i><span style=\"font-weight: 400;\">\u201cThis means the same three Core Web Vitals metrics<\/span><\/i><i><span style=\"font-weight: 400;\">: LCP, FID, and CLS, and their associated thresholds will apply for desktop ranking. Other aspects of page experience signals, such as HTTPS security and absence of intrusive interstitials, will remain the same as well.\u201d<\/span><\/i><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Of course, mobile-friendliness won\u2019t apply to desktop results.\u00a0<\/span><\/p>\n<p><a href=\"https:\/\/improvemysearchranking.com\/wp-content\/uploads\/2021\/11\/Google-2022-desktop-experience.jpg\"><img loading=\"lazy\" class=\"wp-image-16890 aligncenter\" src=\"https:\/\/improvemysearchranking.com\/wp-content\/uploads\/2021\/11\/Google-2022-desktop-experience.jpg\" alt=\"Google-2022-desktop-experience\" width=\"468\" height=\"161\" \/><\/a><\/p>\n<p><span style=\"font-weight: 400;\">This means that if your site isn\u2019t optimized for mobile and has separate URLs for desktop and mobile, the desktop version of your website wouldn\u2019t be affected because of the lack of mobile friendliness.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><b>Rollout window<\/b><\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">The desktop update is expected to begin in February 2022. Google expects the rollout to be complete by the end of next month, March 2022.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><b>Measurement<\/b><\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">To help webmasters measure how their desktop pages are performing in terms of page experience, Google will also introduce a new report in Google Search Console before the desktop page experience update rolls out.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Stay tuned for more information.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In 2021, Google updated its search ranking algorithm with Google Page Experience. Google defines page experience as, \u201ca set of signals that measure how users perceive the experience of interacting with a web page beyond the pure information value.\u201d &nbsp; The big ranking signals for the page experience include:\u00a0<\/p>\n","protected":false},"author":12,"featured_media":17330,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_oct_exclude_from_cache":false,"inline_featured_image":false},"categories":[33,38,25],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Google Page Experience Update | Improve My Search Ranking<\/title>\n<meta name=\"description\" content=\"Google\u2019s Page Experience algorithm rolled out to mobile searches in 2021. 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